This means asking better questions, understanding complex systems, and designing new ones that work for people, businesses, and the planet. It’s not always easy. In companies driven by rapid delivery, this kind of work often causes friction. But it’s worth it.
Great design isn’t just about optimisation; it’s about transformation.
What’s one way we can elevate design into a tool for real problem-solving?
How much experience is too much experience?
Some senior roles ask for 6–10 years of experience, yet candidates with double or even triple that often hear, “You have too much experience.” Why?